:root {
  --ink: #111111;
  --paper: #f6f6f3;
  --white: #ffffff;
  --blue: #2854ff;
  --line: rgba(17,17,17,.18);
  --pad: clamp(20px, 4vw, 64px);
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  color: var(--ink);
  background: var(--paper);
  font-family: "Helvetica Neue", Helvetica, Arial, sans-serif;
  font-size: 16px;
  line-height: 1.45;
  -webkit-font-smoothing: antialiased;
}
body.dialog-open { overflow: hidden; }
a { color: inherit; text-decoration: none; }
button { font: inherit; }
img { display: block; width: 100%; }

.site-header {
  position: fixed;
  z-index: 20;
  top: 0;
  left: 0;
  right: 0;
  display: flex;
  align-items: center;
  justify-content: space-between;
  height: 76px;
  padding: 0 var(--pad);
  color: var(--white);
  mix-blend-mode: difference;
}
.brand { font-size: 1.25rem; font-weight: 700; letter-spacing: -.05em; }
.brand span { color: var(--blue); }
.main-nav { display: flex; gap: 32px; }
.main-nav a { font-size: .92rem; }
.main-nav a:hover { text-decoration: underline; text-underline-offset: 5px; }
.menu-toggle { display: none; color: inherit; background: none; border: 0; padding: 8px 0; }

.hero {
  min-height: 100svh;
  padding: 120px var(--pad) 26px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  color: var(--white);
  background: var(--ink);
}
.eyebrow {
  margin: 0;
  font-size: .78rem;
  font-weight: 600;
  letter-spacing: .08em;
  text-transform: uppercase;
}
.hero h1 {
  margin: auto 0;
  font-size: clamp(5.8rem, 18vw, 17rem);
  font-weight: 500;
  line-height: .72;
  letter-spacing: -.085em;
}
.hero h1 span { display: block; }
.hero h1 span:last-child { padding-left: .42em; color: var(--blue); }
.hero-bottom { display: flex; align-items: end; justify-content: space-between; gap: 32px; }
.hero-bottom p { max-width: 590px; margin: 0; font-size: clamp(1.25rem, 2.2vw, 2.1rem); line-height: 1.16; letter-spacing: -.03em; }
.round-link {
  width: 58px;
  height: 58px;
  border: 1px solid rgba(255,255,255,.55);
  border-radius: 50%;
  display: grid;
  place-items: center;
  font-size: 1.4rem;
  transition: .25s ease;
}
.round-link:hover { color: var(--ink); background: var(--white); transform: translateY(4px); }

.projects { padding: 120px var(--pad) 160px; }
.section-heading { display: flex; align-items: end; justify-content: space-between; padding-bottom: 32px; border-bottom: 1px solid var(--ink); }
.section-heading h2 { display: flex; align-items: baseline; flex-wrap: wrap; gap: clamp(14px, 2vw, 28px); margin: 0; font-size: clamp(4rem, 10vw, 9rem); line-height: .82; letter-spacing: -.07em; font-weight: 500; }
.section-heading h2 span { font-size: clamp(.72rem, 1vw, .9rem); font-weight: 600; letter-spacing: .08em; text-transform: uppercase; white-space: nowrap; }
.project-grid { display: grid; grid-template-columns: repeat(2, minmax(0,1fr)); gap: 88px 20px; margin-top: 34px; }
.project-card--wide { grid-column: 1 / -1; }
.project-open { width: 100%; padding: 0; border: 0; text-align: left; color: inherit; background: transparent; cursor: pointer; }
.project-image { position: relative; display: block; overflow: hidden; aspect-ratio: 16/10; background: var(--ink); }
.project-card:not(.project-card--wide) .project-image { aspect-ratio: 4/5; }
.project-image img { height: 100%; object-fit: cover; transition: transform .6s cubic-bezier(.2,.7,.2,1); }
.project-image--connect img,
.project-image--kick img,
.project-image--max img,
.project-image--signe img { object-fit: cover; padding: 0; }
.project-image--connect img { object-position: center; }
.project-image--kick img { object-position: center; }
.project-image--max img { object-position: center 52%; }
.project-image--signe img { object-position: center; }

.project-image--assaig-collage { isolation: isolate; background: #9f7d66; }
.project-image--assaig-collage::before {
  content: "BRANDING / PACKAGING";
  position: absolute;
  top: 8%;
  right: 3%;
  z-index: 0;
  color: rgba(246,238,226,.28);
  font-size: clamp(1rem, 2.5vw, 2.2rem);
  font-weight: 700;
  letter-spacing: .08em;
}
.project-image--assaig-collage img:first-child {
  position: absolute;
  z-index: 1;
  top: 8%;
  left: 5%;
  width: 74%;
  height: 84%;
  object-fit: cover;
  transform: rotate(-2deg);
  box-shadow: 0 24px 50px rgba(46,28,18,.23);
}
.project-image--assaig-collage img:last-child {
  position: absolute;
  z-index: 2;
  right: 4%;
  bottom: 6%;
  width: 30%;
  height: 58%;
  object-fit: cover;
  transform: rotate(4deg);
  box-shadow: 0 22px 42px rgba(46,28,18,.3);
}

.project-image--polarity { background:#9ec6dc; }
.project-image--polarity img { object-fit:cover; object-position:center; }
.project-image--assaig-cover img,
.project-image--connect img { object-fit:cover; object-position:center; }

.project-open:hover img { transform: scale(1.025); }
.project-open:hover .project-image--assaig-collage img:first-child { transform: rotate(-2deg) scale(1.025); }
.project-open:hover .project-image--assaig-collage img:last-child { transform: rotate(4deg) scale(1.035); }
.project-meta { display: grid; grid-template-columns: 55px 1fr auto; gap: 16px; align-items: baseline; padding-top: 16px; }
.project-meta span { font-size: .78rem; text-transform: uppercase; letter-spacing: .04em; }
.project-meta strong { font-size: clamp(1.6rem, 3vw, 3rem); line-height: 1; letter-spacing: -.045em; font-weight: 500; }

.about {
  display: grid;
  grid-template-columns: minmax(220px, 300px) minmax(0, 1fr);
  gap: clamp(48px, 8vw, 150px);
  align-items: start;
  padding: 120px var(--pad);
  color: var(--white);
  background: var(--blue);
}
.about-photo {
  width: 100%;
  aspect-ratio: 4 / 5;
  margin-top: 58px;
  overflow: hidden;
  background: rgba(255,255,255,.1);
}
.about-photo img { height: 100%; object-fit: cover; object-position: center 39%; filter: grayscale(100%); }
.about-copy { display: flex; flex-direction: column; justify-content: center; }
.about-copy h2 { margin: 24px 0 48px; font-size: clamp(2.8rem, 5.1vw, 5.8rem); line-height: .92; letter-spacing: -.06em; font-weight: 500; }
.about-copy > p:not(.eyebrow) { max-width: 710px; margin: 0 0 18px; font-size: clamp(1.05rem, 1.5vw, 1.35rem); }
.skills { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 34px; }
.skills span { padding: 8px 13px; border: 1px solid rgba(255,255,255,.65); border-radius: 100px; font-size: .82rem; }

.contact { padding: 150px var(--pad) 120px; }
.contact h2 { max-width: 1200px; margin: 24px 0 90px; font-size: clamp(4rem, 10vw, 10rem); line-height: .86; letter-spacing: -.075em; font-weight: 500; }
.contact h2 em { color: var(--blue); font-style: normal; }
.contact-links { display: flex; justify-content: space-between; gap: 28px; border-top: 1px solid var(--ink); padding-top: 20px; }
.contact-links a { font-size: clamp(1.1rem, 2vw, 1.6rem); }
.contact-links a:hover { color: var(--blue); }
footer { display: flex; justify-content: space-between; gap: 20px; padding: 28px var(--pad); color: var(--white); background: var(--ink); font-size: .82rem; }

.project-dialog {
  --project-surface: #111111;
  width: 100%;
  max-width: none;
  height: 100%;
  max-height: none;
  margin: 0;
  padding: 0;
  border: 0;
  color: var(--ink);
  background: var(--paper);
}
.project-dialog[data-project="assaig"] { --project-surface: #9f7d66; }
.project-dialog[data-project="connect"] { --project-surface: #8c6fb1; }
.project-dialog[data-project="spectra"] { --project-surface: #a9cfe4; background: #f3f1ec; }
.project-dialog[data-project="max"] { --project-surface: #5b2868; }
.project-dialog[data-project="kick"] { --project-surface: #a8d1ff; }
.project-dialog[data-project="signe"] { --project-surface: #f2d900; }
.project-dialog::backdrop { background: rgba(0,0,0,.72); }
.dialog-close {
  position: fixed;
  z-index: 2;
  top: 22px;
  right: var(--pad);
  padding: 10px 16px;
  border: 1px solid var(--ink);
  border-radius: 100px;
  background: var(--paper);
  cursor: pointer;
}
.dialog-close:hover { color: var(--white); background: var(--ink); }
.dialog-inner { padding: 100px var(--pad) 80px; }
.dialog-header { border-bottom: 1px solid var(--ink); padding-bottom: 38px; }
.dialog-header h2 { margin: 18px 0 22px; font-size: clamp(4rem, 12vw, 12rem); line-height: .82; letter-spacing: -.075em; font-weight: 500; }
.dialog-tags { margin: 0; font-size: 1rem; }
.dialog-copy { max-width: 900px; margin: 70px 0 90px auto; font-size: clamp(1.2rem, 2vw, 1.8rem); line-height: 1.35; }
.dialog-copy p { margin: 0 0 24px; }
.dialog-links {
  display: flex;
  justify-content: flex-end;
  flex-wrap: wrap;
  gap: 10px;
  margin: -54px 0 90px;
}
.dialog-links:empty { display: none; }
.dialog-links a {
  padding: 10px 15px;
  border: 1px solid var(--ink);
  border-radius: 100px;
  font-size: .8rem;
  font-weight: 600;
}
.dialog-links a:hover { color: var(--white); background: var(--ink); }
.dialog-gallery {
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  gap: clamp(16px, 1.8vw, 28px);
  align-items: start;
}
.gallery-item { grid-column: 1 / -1; margin: 0; overflow: hidden; background: var(--project-surface); }
.gallery-item--half { grid-column: span 6; }
.gallery-item--third { grid-column: span 4; }
.gallery-item img { width: 100%; height: auto; object-fit: cover; background: transparent; }
.gallery-item--contain img {
  aspect-ratio: 4 / 3;
  padding: clamp(24px, 4vw, 68px);
  object-fit: contain;
  background: var(--project-surface);
}
.gallery-item--wide.gallery-item--contain img { aspect-ratio: 16 / 7; }
.gallery-item--third.gallery-item--contain img { aspect-ratio: 3 / 4; }

/* POLARITY — custom campaign case study */
.project-dialog[data-project="spectra"] .dialog-inner { padding: 0; }
.project-dialog[data-project="spectra"] .dialog-header,
.project-dialog[data-project="spectra"] .dialog-copy,
.project-dialog[data-project="spectra"] .dialog-links { display: none; }
.dialog-gallery--polarity { display: block; }
.polarity-case {
  --polarity-black: #0d0d0d;
  --polarity-paper: #f3f1ec;
  --polarity-sand: #dfc5aa;
  --polarity-earth: #8e5b38;
  --polarity-ice: #cfe5ef;
  --polarity-blue: #6f9fbb;
  grid-column: 1 / -1;
  color: var(--polarity-black);
  background: var(--polarity-paper);
}
.polarity-case figure { margin: 0; overflow: hidden; }
.polarity-case img { display: block; width: 100%; height: 100%; object-fit: cover; }
.polarity-label {
  margin: 0;
  font-size: clamp(.72rem, 1vw, .9rem);
  font-weight: 700;
  letter-spacing: .11em;
  text-transform: uppercase;
}
.polarity-cover {
  position: relative;
  display: grid;
  grid-template-columns: 62% 38%;
  min-height: 100svh;
  overflow: hidden;
  color: #fff;
  background: var(--polarity-black);
}
.polarity-cover__image { min-width: 0; }
.polarity-cover__image--ice { margin-left: -18%; clip-path: polygon(24% 0,100% 0,100% 100%,0 100%); }
.polarity-cover__image--desert img { object-position: 53% center; }
.polarity-cover__image--ice img { object-position: 45% center; }
.polarity-cover__meta {
  position: absolute;
  top: clamp(28px, 4vw, 62px);
  right: clamp(28px, 4vw, 62px);
  left: clamp(28px, 4vw, 62px);
  z-index: 1;
  display: flex;
  justify-content: space-between;
  gap: 24px;
  font-size: .74rem;
  font-weight: 700;
  letter-spacing: .11em;
  text-transform: uppercase;
}
.polarity-cover__title {
  position: absolute;
  right: clamp(20px, 3.5vw, 58px);
  bottom: clamp(24px, 4vw, 64px);
  left: clamp(20px, 3.5vw, 58px);
  z-index: 1;
}
.polarity-cover__title h3 {
  margin: 0;
  font-size: clamp(4.4rem, 15.5vw, 15rem);
  font-weight: 500;
  line-height: .75;
  letter-spacing: -.085em;
}
.polarity-cover__title p {
  display: flex;
  justify-content: space-between;
  margin: clamp(20px, 3vw, 42px) 0 0;
  font-size: clamp(1rem, 2vw, 1.8rem);
  font-weight: 600;
  letter-spacing: .12em;
}
.polarity-cover__title p span { opacity: .55; }

.polarity-intro {
  display: grid;
  grid-template-columns: minmax(180px, .65fr) 1.35fr;
  gap: clamp(36px, 8vw, 140px);
  padding: clamp(90px, 13vw, 190px) var(--pad);
}
.polarity-intro > .polarity-label { grid-column: 1 / -1; }
.polarity-intro h4 {
  margin: 0;
  font-size: clamp(3.5rem, 8vw, 8.5rem);
  font-weight: 500;
  line-height: .85;
  letter-spacing: -.07em;
}
.polarity-intro__copy { max-width: 760px; align-self: end; }
.polarity-intro__copy p { margin: 0 0 24px; font-size: clamp(1.05rem, 1.6vw, 1.35rem); line-height: 1.45; }

.polarity-chapter { padding: clamp(80px, 11vw, 160px) var(--pad); overflow: hidden; }
.polarity-chapter--desert { background: #eee0d1; }
.polarity-chapter--ice { background: #dbeaf1; }
.polarity-chapter__header {
  display: grid;
  grid-template-columns: 1fr auto;
  align-items: end;
  gap: 0 24px;
  margin-bottom: clamp(48px, 7vw, 100px);
}
.polarity-chapter__header .polarity-label { grid-column: 1 / -1; margin-bottom: 22px; }
.polarity-chapter__header h4 {
  margin: 0;
  font-size: clamp(6rem, 19vw, 18rem);
  font-weight: 500;
  line-height: .68;
  letter-spacing: -.09em;
}
.polarity-chapter__header > p:last-child {
  margin: 0 0 4px;
  font-size: .78rem;
  font-weight: 700;
  letter-spacing: .1em;
  text-transform: uppercase;
}
.polarity-desert-grid {
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  gap: clamp(14px, 2vw, 28px);
  align-items: start;
}
.polarity-frame--desert-wide { grid-column: 1 / 9; aspect-ratio: 16 / 10; }
.polarity-frame--desert-wide img { object-position: 55% center; }
.polarity-frame--desert-tall { grid-column: 9 / 13; grid-row: span 2; aspect-ratio: 4 / 5; }
.polarity-type-card {
  grid-column: 2 / 8;
  display: flex;
  justify-content: space-between;
  gap: 14px;
  margin-top: clamp(-64px, -4.5vw, -36px);
  padding: clamp(18px, 2.4vw, 34px);
  color: #fff;
  background: var(--polarity-black);
  font-size: clamp(.72rem, 1vw, .9rem);
  font-weight: 700;
  letter-spacing: .13em;
}
.polarity-type-card span:nth-child(2) { color: #d6a72e; }

.polarity-palette { margin: clamp(80px, 11vw, 160px) 0; }
.polarity-palette__heading { display: flex; justify-content: space-between; gap: 30px; margin-bottom: 16px; text-transform: uppercase; }
.polarity-palette__heading span { font-size: .72rem; font-weight: 700; letter-spacing: .11em; }
.polarity-palette__heading strong { font-size: .72rem; letter-spacing: .06em; }
.polarity-palette__scale { display: grid; grid-template-columns: 1.25fr 1fr .82fr .64fr 1.1fr; min-height: clamp(130px, 17vw, 230px); }
.polarity-palette__scale > span {
  display: flex;
  align-items: end;
  padding: 12px;
  color: #111;
  background: var(--tone);
}
.polarity-palette__scale > span:last-child { color: #fff; }
.polarity-palette__scale small { font-size: .64rem; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; }

.polarity-product {
  display: grid;
  grid-template-columns: minmax(0, 1.35fr) minmax(260px, .65fr);
  gap: clamp(20px, 4vw, 64px);
  align-items: end;
}
.polarity-frame--product-main { aspect-ratio: 4 / 5; }
.polarity-product__details { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(12px, 2vw, 24px); }
.polarity-detail { aspect-ratio: 1; background: #111; }
.polarity-detail img { transform: scale(1.85); }
.polarity-detail--leather img { object-position: 74% 66%; }
.polarity-detail--metal img { object-position: 52% 43%; transform: scale(2.15); }
.polarity-product__details p { grid-column: 1 / -1; margin: 10px 0 0; font-size: .74rem; letter-spacing: .08em; text-transform: uppercase; }
.polarity-product__details strong { display: block; margin-top: 5px; font-size: 1rem; letter-spacing: .03em; }

.polarity-transition {
  position: relative;
  display: grid;
  grid-template-columns: 1fr 1fr;
  min-height: 100svh;
  overflow: hidden;
  color: #fff;
  background: #111;
}
.polarity-transition__side { position: relative; min-width: 0; }
.polarity-transition__side img { filter: saturate(.92); }
.polarity-transition__side--heat img { object-position: center 62%; }
.polarity-transition__side--cold img { object-position: center; }
.polarity-transition__side > span {
  position: absolute;
  bottom: 28px;
  left: 28px;
  font-size: .72rem;
  font-weight: 700;
  letter-spacing: .14em;
}
.polarity-transition__side--cold > span { right: 28px; left: auto; }
.polarity-transition__type {
  position: absolute;
  top: 50%;
  left: 50%;
  z-index: 1;
  width: min(88%, 1080px);
  padding: clamp(24px, 4vw, 58px);
  transform: translate(-50%, -50%);
  text-align: center;
  background: rgba(13,13,13,.88);
  backdrop-filter: blur(8px);
}
.polarity-transition__type small { font-size: .68rem; font-weight: 700; letter-spacing: .13em; }
.polarity-transition__type p { display: flex; justify-content: space-between; margin: clamp(24px, 4vw, 46px) 0; font-size: clamp(2.8rem, 8vw, 8rem); line-height: .85; letter-spacing: -.065em; }
.polarity-transition__type p b { color: #94c4dc; font-weight: 400; }
.polarity-transition__type strong { font-size: clamp(.78rem, 1.2vw, 1rem); line-height: 1.4; letter-spacing: .12em; }

.polarity-ice-grid {
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  gap: clamp(14px, 2vw, 28px);
  align-items: stretch;
}
.polarity-frame--ice-portrait { grid-column: 1 / 7; grid-row: 1 / 3; height: 100%; min-height: 0; }
.polarity-frame--ice-portrait img { object-position: center top; }
.polarity-frame--ice-still { grid-column: 7 / 13; grid-row: 1; aspect-ratio: 16 / 10; }
.polarity-frame--ice-glasses { grid-column: 7 / 13; grid-row: 2; aspect-ratio: 16 / 10; box-shadow: -18px 18px 0 #dbeaf1; }

.polarity-ice-details {
  display: grid;
  grid-template-columns: .58fr 1fr .55fr;
  gap: clamp(14px, 2vw, 28px);
  align-items: end;
}
.polarity-ice-details__type { align-self: stretch; display: flex; flex-direction: column; justify-content: space-between; padding: clamp(20px, 3vw, 42px); color: #fff; background: #101010; font-size: clamp(.7rem, 1vw, .9rem); font-weight: 700; letter-spacing: .13em; }
.polarity-ice-details__type span:nth-child(2) { color: #91bfd9; }
.polarity-frame--ice-hat { aspect-ratio: 16 / 10; }
.polarity-detail--glass { aspect-ratio: 3 / 4; }
.polarity-detail--glass img { object-position: 25% center; transform: scale(2.2); }

.polarity-constant {
  display: grid;
  grid-template-columns: 1fr .9fr 1fr;
  min-height: 78svh;
  overflow: hidden;
  color: #fff;
  background: #111;
}
.polarity-constant > div { min-width: 0; overflow: hidden; }
.polarity-constant__warm img { object-position: 52% center; }
.polarity-constant__cold img { object-position: center; }
.polarity-constant__black { display: flex; flex-direction: column; justify-content: center; padding: clamp(18px, 3.5vw, 52px); text-align: center; }
.polarity-constant__black small { font-size: .68rem; font-weight: 700; letter-spacing: .14em; }
.polarity-constant__black strong { margin: clamp(30px, 5vw, 70px) 0; font-size: clamp(3rem, 7vw, 7rem); font-weight: 500; line-height: .8; letter-spacing: -.07em; }
.polarity-constant__black p { margin: 0; font-size: .78rem; line-height: 1.5; letter-spacing: .08em; text-transform: uppercase; }

.polarity-closing {
  position: relative;
  display: grid;
  grid-template-columns: 1fr 1fr;
  min-height: 100svh;
  overflow: hidden;
  color: #fff;
  background: #111;
}
.polarity-closing__image { min-width: 0; }
.polarity-closing__image img { filter: brightness(.68); }
.polarity-closing__image--warm img { object-position: 55% center; }
.polarity-closing__image--cold img { object-position: center; }
.polarity-closing__copy {
  position: absolute;
  inset: 0;
  z-index: 1;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  padding: clamp(32px, 5vw, 76px);
}
.polarity-closing__copy small { font-size: .72rem; font-weight: 700; letter-spacing: .13em; }
.polarity-closing__copy h4 { margin: auto 0; font-size: clamp(4rem, 11vw, 11rem); font-weight: 500; line-height: .78; letter-spacing: -.075em; }
.polarity-closing__copy p { margin: 0; font-size: .72rem; font-weight: 700; letter-spacing: .13em; }

/* CUSTOM CASE STUDIES — shared frame, distinct project directions */
.project-dialog:is([data-project="assaig"],[data-project="connect"],[data-project="max"],[data-project="kick"],[data-project="signe"]) .dialog-inner { padding: 0; }
.project-dialog:is([data-project="assaig"],[data-project="connect"],[data-project="max"],[data-project="kick"],[data-project="signe"]) :is(.dialog-header,.dialog-copy,.dialog-links) { display: none; }
.dialog-gallery--custom { display: block; }
.dialog-gallery--custom figure { margin: 0; overflow: hidden; }
.dialog-gallery--custom img { display: block; width: 100%; height: 100%; object-fit: cover; }
.dialog-gallery--custom h3,
.dialog-gallery--custom h4,
.dialog-gallery--custom p { margin-top: 0; }

/* L'ASSAIG — warm, tactile restaurant identity */
.assaig-case { --brown:#8d6c56; --cream:#f2e9dc; --wine:#4e251d; color:var(--wine); background:var(--cream); }
.assaig-hero { position:relative; min-height:96svh; overflow:hidden; color:#fff; background:var(--brown); }
.assaig-hero > img { position:absolute; inset:0; filter:brightness(.7); object-position:center; }
.assaig-hero__top { position:absolute; inset:clamp(30px,5vw,72px) var(--pad) auto; display:flex; justify-content:space-between; gap:20px; font-size:.72rem; font-weight:700; letter-spacing:.12em; text-transform:uppercase; }
.assaig-hero__title { position:absolute; right:var(--pad); bottom:clamp(30px,5vw,76px); left:var(--pad); }
.assaig-hero__title small { font-family:Georgia,serif; font-size:clamp(1rem,1.5vw,1.35rem); font-style:italic; }
.assaig-hero__logo { display:block; width:min(78vw,1100px); margin-top:24px; padding:clamp(16px,2vw,28px); background:rgba(242,233,220,.94); }
.assaig-hero__logo img { height:auto; object-fit:contain; }
.assaig-intro { display:grid; grid-template-columns:.7fr 1.3fr; gap:clamp(32px,7vw,120px); padding:clamp(90px,13vw,180px) var(--pad); }
.assaig-eyebrow { grid-column:1/-1; font-size:.7rem; font-weight:700; letter-spacing:.13em; }
.assaig-intro h4 { margin:0; font-family:Georgia,serif; font-size:clamp(3rem,6.7vw,7.2rem); font-weight:400; line-height:.91; letter-spacing:-.055em; }
.assaig-intro__copy { align-self:end; max-width:720px; }
.assaig-intro__copy p { font-size:clamp(1rem,1.45vw,1.26rem); line-height:1.5; }
.assaig-motion-original { position:relative; padding:clamp(48px,7vw,96px) var(--pad); color:var(--cream); background:var(--wine); }
.assaig-motion-original__meta { display:flex; justify-content:space-between; gap:24px; margin-bottom:22px; font-size:.68rem; font-weight:700; letter-spacing:.13em; text-transform:uppercase; }
.assaig-motion-original video { display:block; width:100%; aspect-ratio:2096/1080; object-fit:cover; background:#eee5d9; }
.assaig-system { position:relative; display:grid; grid-template-columns:repeat(12,1fr); gap:clamp(14px,2vw,28px); padding:clamp(70px,10vw,150px) var(--pad); overflow:hidden; background:#a9876f; }
.assaig-system__word { position:absolute; top:-.07em; right:-.03em; color:rgba(242,233,220,.2); font-family:Georgia,serif; font-size:clamp(9rem,27vw,27rem); line-height:.75; letter-spacing:-.08em; }
.assaig-system__pattern { grid-column:1/8; margin-top:clamp(80px,11vw,150px)!important; aspect-ratio:4/3; }
.assaig-system__bag { grid-column:8/13; margin-top:clamp(190px,18vw,260px)!important; aspect-ratio:4/5; box-shadow:-20px 20px 0 var(--cream); }
.assaig-system__note { grid-column:2/7; display:flex; gap:20px; align-items:start; color:var(--cream); }
.assaig-system__note span { font-size:.68rem; font-weight:700; }
.assaig-system__note p { max-width:380px; font-family:Georgia,serif; font-size:clamp(1.45rem,2.6vw,2.8rem); line-height:1.05; }
.assaig-menu-block { display:grid; grid-template-columns:.65fr 1.1fr .9fr; gap:clamp(18px,3vw,48px); align-items:center; padding:clamp(90px,12vw,170px) var(--pad); background:#f7f2ea; }
.assaig-menu-block__title span { display:block; margin-bottom:40px; font-size:.68rem; font-weight:700; letter-spacing:.12em; }
.assaig-menu-block__title strong { font-family:Georgia,serif; font-size:clamp(2.8rem,5.8vw,6.2rem); font-weight:400; line-height:.86; letter-spacing:-.06em; }
.assaig-menu-block__menu { aspect-ratio:4/5; }
.assaig-menu-block__apron { margin-top:20%!important; aspect-ratio:4/3; }
.assaig-table { display:grid; grid-template-columns:1.5fr .5fr; min-height:78svh; background:var(--wine); }
.assaig-table__detail img { object-position:center; }
.assaig-table__type { display:flex; flex-direction:column; justify-content:space-between; padding:clamp(30px,4vw,64px); color:var(--cream); font-size:.7rem; font-weight:700; letter-spacing:.14em; }
.assaig-campaign { padding:clamp(60px,8vw,110px) var(--pad); color:var(--cream); background:var(--brown); }
.assaig-campaign__meta { display:flex; justify-content:space-between; gap:24px; margin-bottom:24px; font-size:.68rem; font-weight:700; letter-spacing:.13em; }
.assaig-campaign figure { aspect-ratio:3/2; overflow:hidden; }
.assaig-campaign figure img { object-fit:cover; }
.assaig-context { display:grid; grid-template-columns:repeat(12,1fr); gap:clamp(14px,2vw,28px); align-items:start; padding:clamp(100px,14vw,190px) var(--pad); }
.assaig-context__heading { grid-column:1/6; }
.assaig-context__heading > span { font-size:.68rem; font-weight:700; letter-spacing:.12em; }
.assaig-context__heading h4 { margin:38px 0 0; font-family:Georgia,serif; font-size:clamp(3.7rem,8vw,8rem); font-weight:400; line-height:.82; letter-spacing:-.06em; }
.assaig-context__service { grid-column:7/13; aspect-ratio:1; }
.assaig-context__space { grid-column:3/11; margin-top:clamp(30px,5vw,70px)!important; aspect-ratio:16/8; }
.assaig-real { display:grid; grid-template-columns:repeat(12,1fr); gap:clamp(14px,2vw,28px); align-items:start; padding:clamp(90px,13vw,180px) var(--pad); color:var(--cream); background:var(--wine); }
.assaig-real__heading { grid-column:1/7; }
.assaig-real__heading span { font-size:.68rem; font-weight:700; letter-spacing:.13em; }
.assaig-real__heading h4 { margin:38px 0 0; font-family:Georgia,serif; font-size:clamp(3.4rem,7vw,7.3rem); font-weight:400; line-height:.86; letter-spacing:-.06em; }
.assaig-real__launch { grid-column:7/13; aspect-ratio:4/3; }
.assaig-real__signage { grid-column:2/10; margin-top:clamp(36px,6vw,82px)!important; aspect-ratio:4/3; box-shadow:24px 24px 0 #a9876f; }
.assaig-closing { position:relative; min-height:90svh; color:#fff; overflow:hidden; }
.assaig-closing > img { position:absolute; inset:0; filter:brightness(.53); }
.assaig-closing > div { position:absolute; inset:0; display:flex; flex-direction:column; justify-content:space-between; padding:clamp(34px,5vw,76px) var(--pad); }
.assaig-closing small { font-size:.7rem; font-weight:700; letter-spacing:.13em; }
.assaig-closing h4 { margin:auto 0 0; font-family:Georgia,serif; font-size:clamp(4.3rem,10vw,10rem); font-weight:400; line-height:.83; letter-spacing:-.06em; }

/* CONNECT — precise, modular digital system */
.connect-case { --purple:#6f4e91; --lilac:#d8c8e7; --black:#111; color:#fff; background:var(--black); }
.connect-hero { position:relative; display:grid; grid-template-columns:.85fr 1.15fr; min-height:100svh; overflow:hidden; background:radial-gradient(circle at 72% 40%,#a887c7 0,#56346f 43%,#17131a 76%); }
.connect-hero figure { grid-column:2; align-self:end; height:94svh; }
.connect-hero figure img { object-fit:contain; object-position:center bottom; }
.connect-hero__meta { position:absolute; inset:clamp(28px,4vw,58px) var(--pad) auto; z-index:1; display:flex; justify-content:space-between; font-size:.68rem; font-weight:700; letter-spacing:.13em; }
.connect-hero__type { position:absolute; top:50%; left:var(--pad); z-index:1; transform:translateY(-45%); }
.connect-hero__type small { font-size:.7rem; font-weight:700; letter-spacing:.16em; }
.connect-hero__type h3 { margin:26px 0 0; font-size:clamp(5.2rem,13vw,13rem); font-weight:500; line-height:.74; letter-spacing:-.08em; }
.connect-intro { display:grid; grid-template-columns:1fr 1fr; gap:clamp(30px,7vw,120px); padding:clamp(100px,14vw,190px) var(--pad); color:var(--black); background:#f4f2f0; }
.connect-intro p { max-width:680px; font-size:clamp(1.25rem,2.25vw,2.25rem); line-height:1.28; letter-spacing:-.025em; }
.connect-principles { position:relative; min-height:82svh; padding:clamp(50px,7vw,100px) var(--pad); overflow:hidden; background:var(--lilac); color:var(--black); }
.connect-principles > span { font-size:.68rem; font-weight:700; letter-spacing:.12em; }
.connect-principles__words { position:absolute; top:50%; left:var(--pad); z-index:1; display:flex; flex-direction:column; transform:translateY(-50%); }
.connect-principles__words strong { font-size:clamp(3.3rem,8vw,8rem); font-weight:500; line-height:.85; letter-spacing:-.065em; }
.connect-principles__words strong:nth-child(2) { color:var(--purple); }
.connect-principles__mark { position:absolute; top:8%; right:-5%; width:52%; height:84%; opacity:.92; }
.connect-principles__mark img { object-fit:contain; mix-blend-mode:multiply; }
.connect-identity { display:grid; grid-template-columns:1.25fr .75fr; grid-template-rows:auto auto; gap:1px; background:#50405d; }
.connect-identity figure { display:grid; place-items:center; min-height:48svh; padding:clamp(40px,7vw,110px); background:#f5f3f1; }
.connect-identity figure img { object-fit:contain; }
.connect-identity__icon { position:relative; display:block!important; height:48svh; min-height:0!important; padding:0!important; overflow:hidden; }
.connect-identity__icon img { position:absolute; inset:0; width:100%; height:100%; object-fit:cover!important; object-position:center; }
.connect-identity__index { grid-column:1/-1; display:grid; grid-template-columns:1fr auto auto auto; gap:30px; padding:24px var(--pad); color:#fff; background:var(--black); font-size:.7rem; letter-spacing:.12em; }
.connect-showcase { padding:clamp(60px,8vw,110px) var(--pad); background:#17131a; }
.connect-showcase__meta { display:flex; justify-content:space-between; gap:24px; margin-bottom:24px; color:#fff; font-size:.68rem; font-weight:700; letter-spacing:.13em; }
.connect-showcase figure { aspect-ratio:3/2; overflow:hidden; }
.connect-showcase figure img { object-fit:cover; }
.connect-color { display:grid; grid-template-columns:.65fr 1.35fr; align-items:end; min-height:70svh; padding:clamp(80px,11vw,150px) var(--pad); color:var(--black); background:#ece8ef; }
.connect-color__label span { font-size:.68rem; font-weight:700; letter-spacing:.13em; }
.connect-color__label h4 { margin:42px 0 0; font-size:clamp(4.8rem,10vw,10rem); font-weight:500; line-height:.74; letter-spacing:-.075em; }
.connect-color figure { align-self:center; }
.connect-color figure img { object-fit:contain; }
.connect-device { display:grid; grid-template-columns:1.45fr .55fr; gap:clamp(24px,4vw,64px); align-items:end; padding:clamp(90px,12vw,170px) var(--pad); background:#241b2b; }
.connect-device__main { aspect-ratio:16/11; }
.connect-device > p { grid-column:2; max-width:430px; margin:0; font-size:clamp(1.1rem,1.9vw,1.8rem); line-height:1.35; }
.connect-closing { display:block; min-height:82svh; background:radial-gradient(circle at 78% 28%,#9b72c2 0,#76549a 30%,#261b30 72%); }
.connect-closing > div { display:flex; flex-direction:column; justify-content:space-between; min-height:82svh; padding:clamp(40px,6vw,90px) var(--pad); }
.connect-closing small { font-size:.68rem; font-weight:700; letter-spacing:.13em; }
.connect-closing h4 { margin:auto 0; font-size:clamp(4.2rem,9vw,9rem); font-weight:500; line-height:.8; letter-spacing:-.07em; }

/* MAX — playful illustrated narrative */
.max-case { --purple:#5b2868; --pink:#d58ab9; --night:#1f1328; --paper:#f5ede8; color:var(--night); background:var(--paper); }
.max-hero { position:relative; display:grid; grid-template-columns:58% 42%; min-height:100svh; overflow:hidden; background:var(--pink); }
.max-hero figure { grid-column:1; position:relative; }
.max-hero figure img { object-position:center; }
.max-hero::after { content:""; position:absolute; inset:38% 0 0; background:linear-gradient(180deg,transparent,rgba(31,19,40,.76)); pointer-events:none; }
.max-hero__meta { position:absolute; inset:clamp(28px,4vw,58px) var(--pad) auto; z-index:1; display:flex; justify-content:space-between; color:#fff; font-size:.68rem; font-weight:700; letter-spacing:.12em; }
.max-hero h3 { position:absolute; right:var(--pad); bottom:clamp(35px,6vw,86px); left:48%; z-index:2; margin:0; color:#fff; font-size:clamp(4.1rem,9.5vw,9.5rem); font-weight:600; line-height:.9; letter-spacing:-.075em; text-shadow:0 2px 24px rgba(31,19,40,.38); }
.max-hero h3 em { color:#fff; font-family:Georgia,serif; font-weight:400; }
.max-intro { display:grid; grid-template-columns:1.15fr .85fr; gap:clamp(40px,8vw,130px); padding:clamp(100px,14vw,190px) var(--pad); }
.max-intro__title span { font-size:.68rem; font-weight:700; letter-spacing:.12em; }
.max-intro__title h4 { margin:40px 0 0; font-family:Georgia,serif; font-size:clamp(3.5rem,7vw,7.3rem); font-weight:400; line-height:.9; letter-spacing:-.055em; }
.max-intro__copy { align-self:end; }
.max-intro__copy p { font-size:clamp(1rem,1.5vw,1.3rem); line-height:1.5; }
.max-characters { display:grid; grid-template-columns:1fr .75fr; align-items:center; min-height:82svh; padding:clamp(60px,9vw,130px) var(--pad); color:#fff; background:var(--purple); }
.max-characters__type { display:flex; flex-direction:column; font-size:clamp(5rem,11vw,11rem); font-weight:600; line-height:.8; letter-spacing:-.07em; }
.max-characters__type b { color:var(--pink); font-family:Georgia,serif; font-weight:400; }
.max-characters figure { height:68svh; }
.max-characters figure img { object-fit:contain; }
.max-characters > p { grid-column:1/-1; margin:28px 0 0; font-family:Georgia,serif; font-size:clamp(1.4rem,2.5vw,2.6rem); }
.max-pages { display:grid; grid-template-columns:repeat(12,1fr); gap:clamp(14px,2vw,28px); align-items:start; padding:clamp(100px,14vw,190px) var(--pad); overflow:hidden; }
.max-pages__heading { grid-column:1/-1; display:flex; justify-content:space-between; align-items:end; gap:30px; margin-bottom:clamp(50px,8vw,100px); }
.max-pages__heading span { font-size:.68rem; font-weight:700; letter-spacing:.12em; }
.max-pages__heading h4 { margin:0; max-width:780px; font-family:Georgia,serif; font-size:clamp(3rem,6vw,6.4rem); font-weight:400; line-height:.9; }
.max-pages figure { box-shadow:0 24px 50px rgba(31,19,40,.16); }
.max-pages__one { grid-column:1/9; transform:rotate(-1.5deg); }
.max-pages__two { grid-column:7/13; margin-top:-8%!important; transform:rotate(2deg); }
.max-pages__three { grid-column:2/8; margin-top:2%!important; transform:rotate(.8deg); }
.max-night { position:relative; min-height:92svh; padding:clamp(60px,8vw,120px) var(--pad); overflow:hidden; color:#fff; background:var(--night); }
.max-night__word { position:absolute; top:.05em; left:-.05em; color:rgba(213,138,185,.16); font-size:clamp(7rem,21vw,21rem); font-weight:700; line-height:.7; letter-spacing:-.09em; }
.max-night figure { position:relative; width:68%; margin:14svh auto 0!important; box-shadow:0 0 0 14px var(--purple); }
.max-night > span { position:absolute; right:var(--pad); bottom:40px; font-size:.68rem; font-weight:700; letter-spacing:.14em; }
.max-pattern { position:relative; min-height:85svh; overflow:hidden; }
.max-pattern figure { position:absolute; inset:0; }
.max-pattern figure img { object-position:center; }
.max-pattern > div { position:absolute; inset:0; display:flex; flex-direction:column; justify-content:space-between; padding:clamp(36px,5vw,76px) var(--pad); color:#fff; background:linear-gradient(90deg,rgba(31,19,40,.82),rgba(31,19,40,.08)); }
.max-pattern small { font-size:.68rem; font-weight:700; letter-spacing:.13em; }
.max-pattern h4 { margin:auto 0 0; font-family:Georgia,serif; font-size:clamp(4rem,9vw,9rem); font-weight:400; line-height:.84; }
.max-closing { display:grid; place-items:center; min-height:100svh; padding:clamp(70px,10vw,140px); background:#d899bd; }
.max-closing figure { width:min(64vw,820px); box-shadow:24px 28px 0 var(--purple); }
.max-closing p { margin:52px 0 0; font-size:.7rem; font-weight:700; letter-spacing:.14em; }

/* KICK — high-impact modular packaging */
.kick-case { --blue:#a8d1ff; --yellow:#ffdf1b; --pink:#f04d96; --ink:#090909; color:var(--ink); background:#f5f5f2; }
.kick-hero { position:relative; min-height:96svh; overflow:hidden; color:#fff; background:var(--blue); }
.kick-hero > img { position:absolute; inset:0; object-position:center; filter:saturate(1.08) contrast(1.05); }
.kick-hero::after { content:""; position:absolute; inset:0; background:linear-gradient(90deg,rgba(0,0,0,.58),transparent 64%); }
.kick-hero__meta { position:absolute; inset:clamp(28px,4vw,58px) var(--pad) auto; z-index:1; display:flex; justify-content:space-between; font-size:.68rem; font-weight:800; letter-spacing:.13em; }
.kick-hero h3 { position:absolute; z-index:1; bottom:clamp(30px,5vw,72px); left:var(--pad); margin:0; font-size:clamp(7rem,18vw,18rem); font-weight:800; line-height:.74; letter-spacing:-.085em; }
.kick-hero h3 span { color:#fff; }
.kick-intro { display:grid; grid-template-columns:1.1fr .9fr; gap:clamp(40px,8vw,130px); padding:clamp(100px,14vw,190px) var(--pad); }
.kick-intro h4 { margin:0; font-size:clamp(5rem,11vw,11rem); font-weight:800; line-height:.8; letter-spacing:-.075em; }
.kick-intro > div { align-self:end; }
.kick-intro span { font-size:.68rem; font-weight:800; letter-spacing:.13em; }
.kick-intro p { margin:34px 0 0; font-size:clamp(1.15rem,2vw,1.85rem); line-height:1.32; }
.kick-logo { display:grid; grid-template-columns:1.3fr .7fr; min-height:78svh; background:var(--ink); }
.kick-logo figure { display:grid; place-items:center; padding:clamp(40px,8vw,130px); background:#fff; }
.kick-logo figure img { object-fit:contain; }
.kick-logo > div { display:flex; flex-direction:column; justify-content:space-between; padding:clamp(36px,5vw,74px); color:#fff; font-size:clamp(1.4rem,2.5vw,2.5rem); font-weight:800; letter-spacing:-.04em; }
.kick-logo > div span:nth-child(2) { color:var(--blue); }
.kick-logo > div span:last-child { color:var(--yellow); font-size:clamp(3.5rem,8vw,8rem); letter-spacing:-.08em; }
.kick-flavours { display:grid; grid-template-columns:repeat(4,1fr); gap:1px; padding:clamp(90px,12vw,170px) var(--pad); overflow:hidden; background:#ddd; }
.kick-flavours__heading { grid-column:1/-1; margin-bottom:clamp(45px,7vw,90px); background:#f5f5f2; }
.kick-flavours__heading span { font-size:.68rem; font-weight:800; letter-spacing:.13em; }
.kick-flavours__heading h4 { margin:38px 0 0; font-size:clamp(4.5rem,10vw,10rem); font-weight:800; line-height:.8; letter-spacing:-.075em; }
.kick-can { display:grid; grid-template-rows:1fr auto; min-height:68svh; padding:clamp(20px,3vw,44px) 12px 18px; text-align:center; background:#fff; }
.kick-can img { width:100%; height:100%; object-fit:contain; }
.kick-can span { font-size:.64rem; font-weight:800; letter-spacing:.12em; }
.kick-can--classic { background:#f1f1ee; }
.kick-can--mango { background:#ffe89a; }
.kick-can--blueberry { background:#c9d8ff; }
.kick-can--papaya { background:#ffc2d7; }
.kick-packaging { display:grid; grid-template-columns:1fr .65fr 1.15fr; min-height:90svh; background:var(--blue); }
.kick-packaging__stack img { object-position:center; }
.kick-packaging__type { display:flex; flex-direction:column; justify-content:space-between; padding:clamp(28px,4vw,62px); background:var(--yellow); }
.kick-packaging__type span { font-size:.7rem; font-weight:800; }
.kick-packaging__type h4 { margin:auto 0; font-size:clamp(3rem,6vw,6rem); font-weight:800; line-height:.8; letter-spacing:-.07em; }
.kick-packaging__box img { object-position:center; }
.kick-detail { display:grid; grid-template-columns:1fr .7fr; min-height:85svh; padding:clamp(80px,11vw,160px) var(--pad); color:#fff; background:var(--ink); }
.kick-detail > div { display:flex; flex-direction:column; justify-content:space-between; }
.kick-detail small { font-size:.68rem; font-weight:800; letter-spacing:.13em; }
.kick-detail h4 { max-width:730px; margin:auto 0; font-size:clamp(3.5rem,7.5vw,7.5rem); font-weight:800; line-height:.82; letter-spacing:-.06em; }
.kick-detail figure img { object-fit:contain; }
.kick-closing { position:relative; min-height:100svh; overflow:hidden; background:var(--blue); }
.kick-closing > img { position:absolute; inset:0; object-fit:cover; object-position:right center; }
.kick-closing::after { content:""; position:absolute; inset:0; background:linear-gradient(90deg,rgba(5,12,18,.95),rgba(5,12,18,.6) 35%,transparent 65%); }
.kick-closing h4 { position:absolute; z-index:1; inset:auto auto clamp(30px,5vw,70px) var(--pad); margin:0; color:white; font-size:clamp(5rem,12vw,12rem); font-weight:800; line-height:.95; letter-spacing:-.06em; }
.connect-palette { padding:clamp(70px,9vw,130px) var(--pad); background:#f5f3f1; color:#111; }
.connect-palette header { display:flex; justify-content:space-between; align-items:start; margin-bottom:48px; }
.connect-palette header > span { font-size:.8rem; letter-spacing:.12em; }
.connect-palette h4 { margin:0; font-size:clamp(3rem,6vw,6rem); line-height:1.05; font-weight:500; letter-spacing:-.05em; }
.connect-palette__swatches { display:grid; grid-template-columns:2fr 1.5fr 1fr 1fr; min-height:280px; }
.connect-palette__swatches > div { display:flex; flex-direction:column; justify-content:space-between; padding:24px; }
.connect-palette__swatches span { font-size:.85rem; }
.connect-palette__swatches strong { font-size:clamp(1rem,2vw,1.5rem); font-weight:500; }
.connect-palette__lilac { background:#c294f2; }
.connect-palette__purple { background:var(--purple); color:white; }
.connect-palette__black { background:#111; color:white; }
.connect-palette__white { background:#fff; }
@media(max-width:700px) {
 .connect-identity__icon { height:52svh; }
 .connect-palette header { gap:24px; }
 .connect-palette__swatches { grid-template-columns:1fr 1fr; }
 .connect-palette__swatches > div { min-height:180px; padding:18px; }
 .kick-closing > img { object-position:70% center; }
 .kick-closing::after { background:linear-gradient(0deg,rgba(5,12,18,.96),rgba(5,12,18,.4) 45%,transparent 80%); }
 .kick-closing h4 { font-size:clamp(4rem,20vw,6rem)!important; line-height:1; }
}

/* SIGNE 13 — magazine rhythm and page architecture */
.signe-case { --yellow:#f2d900; --navy:#112a3d; --pink:#e93883; --paper:#f3efe8; color:var(--navy); background:var(--paper); }
.signe-hero { position:relative; min-height:100svh; overflow:hidden; background:var(--yellow); }
.signe-hero figure { position:absolute; inset:12% 5% 5% 18%; transform:rotate(-2deg); box-shadow:-30px 30px 0 var(--pink); }
.signe-hero__meta { position:absolute; inset:clamp(28px,4vw,58px) var(--pad) auto; z-index:1; display:flex; justify-content:space-between; font-size:.68rem; font-weight:800; letter-spacing:.12em; }
.signe-hero h3 { position:absolute; bottom:clamp(24px,4vw,58px); left:var(--pad); z-index:1; margin:0; font-size:clamp(6rem,18vw,18rem); font-weight:600; line-height:.76; letter-spacing:-.09em; }
.signe-hero h3 b { color:var(--pink); }
.signe-intro { display:grid; grid-template-columns:1.15fr .85fr; gap:clamp(40px,8vw,130px); align-items:end; padding:clamp(100px,14vw,190px) var(--pad); }
.signe-intro > div { display:flex; flex-direction:column; font-size:clamp(4.5rem,11vw,11rem); font-weight:700; line-height:.78; letter-spacing:-.08em; }
.signe-intro i { color:var(--pink); font-family:Georgia,serif; font-weight:400; }
.signe-intro p { font-size:clamp(1.2rem,2.1vw,2rem); line-height:1.35; }
.signe-editorial { position:relative; display:grid; grid-template-columns:1fr 1fr; gap:clamp(18px,3vw,48px); align-items:center; min-height:100svh; padding:clamp(90px,12vw,170px) var(--pad); overflow:hidden; background:var(--navy); }
.signe-editorial__number { position:absolute; right:-.06em; bottom:-.18em; color:rgba(242,217,0,.12); font-size:clamp(22rem,56vw,56rem); font-weight:800; line-height:.7; letter-spacing:-.15em; }
.signe-editorial figure { position:relative; z-index:1; box-shadow:18px 18px 0 var(--pink); }
.signe-editorial__credits { margin-top:20%!important; }
.signe-editorial > span { position:absolute; top:40px; left:var(--pad); color:#fff; font-size:.68rem; font-weight:800; letter-spacing:.13em; }
.signe-role { position:relative; padding:clamp(90px,13vw,180px) var(--pad); overflow:hidden; background:var(--yellow); }
.signe-role::after { content:"13"; position:absolute; top:50%; right:-.07em; transform:translateY(-50%); color:rgba(233,56,131,.18); font-size:clamp(18rem,48vw,48rem); font-weight:800; line-height:.7; }
.signe-role > * { position:relative; z-index:1; }
.signe-role > small { font-size:.68rem; font-weight:800; letter-spacing:.13em; }
.signe-role > div { display:grid; grid-template-columns:1fr 1fr; gap:clamp(30px,6vw,100px); margin:clamp(60px,9vw,120px) 0; }
.signe-role > div span { font-size:clamp(3.8rem,8vw,8rem); font-weight:700; line-height:.78; letter-spacing:-.07em; }
.signe-role > div span:last-child { color:var(--pink); }
.signe-role b { display:block; margin-bottom:20px; font-size:.68rem; letter-spacing:.1em; }
.signe-role > p { max-width:720px; margin:0 0 0 auto; font-size:clamp(1.1rem,1.8vw,1.65rem); line-height:1.4; }
.signe-role a { text-decoration:underline; }
.signe-launch { display:grid; grid-template-columns:repeat(12,1fr); gap:clamp(14px,2vw,28px); align-items:start; padding:clamp(100px,14vw,190px) var(--pad); }
.signe-launch__heading { grid-column:1/-1; display:flex; justify-content:space-between; align-items:end; margin-bottom:clamp(50px,8vw,100px); }
.signe-launch__heading span { font-size:.68rem; font-weight:800; letter-spacing:.13em; }
.signe-launch__heading h4 { margin:0; font-size:clamp(4.5rem,10vw,10rem); font-weight:700; line-height:.8; letter-spacing:-.08em; }
.signe-launch__presentation { grid-column:1/9; aspect-ratio:4/3; }
.signe-launch__audience { grid-column:8/13; margin-top:20%!important; aspect-ratio:4/5; box-shadow:-18px 18px 0 var(--yellow); }
.signe-launch > p { grid-column:2/7; margin-top:40px; font-size:clamp(1.1rem,1.8vw,1.65rem); line-height:1.4; }
.signe-closing { display:grid; grid-template-columns:1.2fr .8fr; min-height:92svh; background:var(--pink); }
.signe-closing figure { margin:clamp(30px,5vw,76px)!important; transform:rotate(-3deg); box-shadow:22px 22px 0 var(--yellow); }
.signe-closing > div { display:flex; flex-direction:column; justify-content:space-between; padding:clamp(36px,5vw,76px); color:#fff; background:var(--navy); }
.signe-closing small { font-size:.68rem; font-weight:800; letter-spacing:.13em; }
.signe-closing h4 { margin:auto 0; color:var(--yellow); font-size:clamp(11rem,25vw,25rem); font-weight:800; line-height:.6; letter-spacing:-.12em; }
.signe-closing a { width:max-content; padding-bottom:5px; border-bottom:1px solid; font-size:.78rem; font-weight:700; letter-spacing:.08em; }

.signe-roles {
  position: relative;
  min-height: clamp(430px, 52vw, 700px);
  padding: clamp(28px, 4vw, 62px);
  overflow: hidden;
  color: #10263d;
  background: #f0ece4;
}
.signe-roles::before {
  content: "13";
  position: absolute;
  top: 50%;
  right: -0.08em;
  transform: translateY(-52%);
  color: #f03e8a;
  font-size: clamp(16rem, 46vw, 46rem);
  font-weight: 700;
  line-height: .7;
  letter-spacing: -.14em;
  opacity: .13;
}
.signe-roles > p,
.signe-roles > strong,
.signe-roles__grid { position: relative; z-index: 1; }
.signe-roles > p {
  margin: 0;
  font-size: .78rem;
  font-weight: 700;
  letter-spacing: .09em;
  text-transform: uppercase;
}
.signe-roles__grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: clamp(28px, 5vw, 90px);
  margin-top: clamp(80px, 11vw, 150px);
}
.signe-roles__grid span {
  font-size: clamp(2.5rem, 6.5vw, 7rem);
  font-weight: 600;
  line-height: .87;
  letter-spacing: -.065em;
}
.signe-roles__grid span:last-child { color: #e72f7d; }
.signe-roles__grid small {
  display: block;
  margin-bottom: 22px;
  font-size: .78rem;
  font-weight: 700;
  letter-spacing: .08em;
}
.signe-roles > strong {
  position: absolute;
  right: clamp(28px, 4vw, 62px);
  bottom: clamp(26px, 3.5vw, 52px);
  padding: 9px 14px;
  color: #10263d;
  background: #f4db00;
  border-radius: 100px;
  font-size: .78rem;
  letter-spacing: .04em;
}


@media (max-width: 760px) {
  .site-header { height: 64px; }
  .menu-toggle { display: block; }
  .main-nav {
    position: absolute;
    top: 58px;
    left: var(--pad);
    right: var(--pad);
    display: none;
    flex-direction: column;
    gap: 0;
    padding: 8px 18px;
    color: var(--ink);
    background: var(--white);
    border-radius: 4px;
    mix-blend-mode: normal;
  }
  .main-nav.open { display: flex; }
  .main-nav a { padding: 13px 0; border-bottom: 1px solid var(--line); }
  .main-nav a:last-child { border: 0; }
  .hero { min-height: 88svh; padding-top: 90px; padding-bottom: 24px; }
  .hero h1 {
    font-size: clamp(5.5rem, 31vw, 9rem);
    font-weight: 520;
    line-height: .71;
    letter-spacing: -.095em;
  }
  .hero h1 span:last-child { padding-left: .14em; }
  .hero-bottom { align-items: center; }
  .hero-bottom p { font-size: 1.15rem; }
  .projects { padding-top: 90px; padding-bottom: 100px; }
  .section-heading { display: block; }
  .section-heading h2 { margin-top: 0; gap: 13px; }
  .project-grid { display: block; }
  .project-card { margin-bottom: 62px; }
  .project-card:not(.project-card--wide) .project-image { aspect-ratio: 4/4.5; }
  .project-meta { grid-template-columns: 34px 1fr; }
  .project-meta > span:last-child { grid-column: 2; }
  .about { grid-template-columns: 1fr; padding-top: 80px; padding-bottom: 90px; }
  .about-photo { width: min(86vw, 340px); margin: 0 auto; }
  .about-copy h2 { margin-bottom: 34px; }
  .contact { padding-top: 100px; }
  .contact h2 { margin-bottom: 60px; }
  .contact-links { flex-direction: column; }
  .dialog-inner { padding-top: 92px; }
  .dialog-copy { margin: 50px 0 65px; }
  .dialog-links { justify-content: flex-start; margin: -34px 0 64px; }
  .gallery-item--half,
  .gallery-item--third { grid-column: 1 / -1; }
  .gallery-item--wide.gallery-item--contain img,
  .gallery-item--contain img { aspect-ratio: 4 / 3; }
  .assaig-hero { min-height: 82svh; }
  .assaig-hero__top { top: 24px; flex-direction:column; gap:7px; font-size:.58rem; }
  .assaig-hero__title { bottom:34px; }
  .assaig-hero__logo { width:100%; margin-top:18px; padding:15px; }
  .assaig-intro { grid-template-columns:1fr; gap:28px; padding:78px 20px; }
  .assaig-intro h4 { font-size:clamp(3.1rem,14vw,4.8rem); }
  .assaig-motion-original { padding:54px 20px; }
  .assaig-motion-original__meta { font-size:.56rem; }
  .assaig-motion-original video { aspect-ratio:16/10; object-fit:cover; }
  .assaig-system { grid-template-columns:repeat(6,1fr); padding:70px 20px; }
  .assaig-system__word { font-size:36vw; }
  .assaig-system__pattern { grid-column:1/7; margin-top:82px!important; }
  .assaig-system__bag { grid-column:3/7; margin-top:-40px!important; box-shadow:-12px 12px 0 var(--cream); }
  .assaig-system__note { grid-column:1/6; }
  .assaig-menu-block { grid-template-columns:repeat(6,1fr); padding:78px 20px; }
  .assaig-menu-block__title { grid-column:1/7; }
  .assaig-menu-block__menu { grid-column:1/5; }
  .assaig-menu-block__apron { grid-column:3/7; margin-top:-20%!important; box-shadow:-12px 12px 0 #f7f2ea; }
  .assaig-table { grid-template-columns:1fr; min-height:auto; }
  .assaig-table__detail { aspect-ratio:4/3; }
  .assaig-table__type { min-height:240px; }
  .assaig-campaign { padding:54px 20px; }
  .assaig-campaign__meta { font-size:.55rem; }
  .assaig-campaign figure { aspect-ratio:4/5; }
  .assaig-campaign figure img { object-position:58% center; }
  .assaig-context { grid-template-columns:repeat(6,1fr); padding:78px 20px; }
  .assaig-context__heading { grid-column:1/7; }
  .assaig-context__service { grid-column:1/6; margin-top:44px!important; }
  .assaig-context__space { grid-column:2/7; aspect-ratio:4/3; }
  .assaig-real { grid-template-columns:repeat(6,1fr); padding:78px 20px; }
  .assaig-real__heading { grid-column:1/7; }
  .assaig-real__launch { grid-column:1/7; margin-top:46px!important; }
  .assaig-real__signage { grid-column:2/7; margin-top:-5%!important; box-shadow:12px 12px 0 #a9876f; }
  .assaig-closing { min-height:78svh; }
  .assaig-closing h4 { font-size:clamp(3.8rem,16vw,5.8rem); }

  .connect-hero { grid-template-columns:1fr; min-height:88svh; }
  .connect-hero figure { grid-column:1; height:72svh; margin-top:auto!important; opacity:.82; }
  .connect-hero__meta { top:24px; font-size:.58rem; }
  .connect-hero__type { top:auto; bottom:42px; transform:none; }
  .connect-hero__type h3 { font-size:clamp(5.5rem,25vw,8rem); }
  .connect-intro { grid-template-columns:1fr; gap:22px; padding:78px 20px; }
  .connect-intro p { font-size:1.15rem; }
  .connect-principles { min-height:70svh; padding:42px 20px; }
  .connect-principles__mark { top:20%; right:-24%; width:92%; height:65%; opacity:.45; }
  .connect-principles__words strong { font-size:clamp(2.8rem,13vw,4.7rem); }
  .connect-identity { grid-template-columns:1fr; }
  .connect-identity figure { min-height:42svh; padding:56px 28px; }
  .connect-identity__icon { min-height:52svh!important; padding:0!important; }
  .connect-identity__index { grid-column:1; grid-template-columns:1fr auto auto auto; gap:12px; padding:18px 20px; font-size:.54rem; }
  .connect-showcase { padding:54px 20px; }
  .connect-showcase__meta { flex-direction:column; gap:7px; font-size:.54rem; }
  .connect-showcase figure { aspect-ratio:4/5; }
  .connect-showcase figure img { object-position:center; }
  .connect-color { grid-template-columns:1fr; gap:54px; min-height:auto; padding:78px 20px; }
  .connect-color__label h4 { font-size:clamp(4.5rem,20vw,6.5rem); }
  .connect-device { grid-template-columns:1fr; padding:78px 20px; }
  .connect-device__main { grid-column:1; }
  .connect-device > p { grid-column:1; }
  .connect-closing,
  .connect-closing > div { min-height:84svh; }

  .max-hero { grid-template-columns:1fr; min-height:88svh; }
  .max-hero figure { grid-column:1; opacity:.8; }
  .max-hero__meta { top:24px; flex-direction:column; gap:7px; font-size:.58rem; }
  .max-hero h3 { right:20px; bottom:36px; left:20px; font-size:clamp(4rem,17vw,6rem); line-height:.92; }
  .max-intro { grid-template-columns:1fr; gap:34px; padding:78px 20px; }
  .max-intro__title h4 { font-size:clamp(3.2rem,14vw,4.8rem); }
  .max-characters { grid-template-columns:1fr; padding:70px 20px; }
  .max-characters__type { font-size:clamp(4.2rem,18vw,6.2rem); line-height:.84; }
  .max-characters figure { height:48svh; margin-top:12px!important; }
  .max-pages { grid-template-columns:repeat(6,1fr); padding:78px 20px; }
  .max-pages__heading { grid-column:1/7; display:block; }
  .max-pages__heading h4 { margin-top:34px; font-size:clamp(3rem,13vw,4.5rem); }
  .max-pages__one { grid-column:1/7; }
  .max-pages__two { grid-column:2/7; margin-top:-4%!important; }
  .max-pages__three { grid-column:1/6; }
  .max-night { min-height:75svh; padding:50px 20px; }
  .max-night__word { font-size:23vw; }
  .max-night figure { width:88%; margin-top:15svh!important; box-shadow:0 0 0 8px var(--purple); }
  .max-pattern { min-height:76svh; }
  .max-pattern h4 { font-size:clamp(3.6rem,15vw,5.4rem); }
  .max-closing { min-height:80svh; padding:70px 32px; }
  .max-closing figure { width:82vw; box-shadow:14px 16px 0 var(--purple); }

  .kick-hero { min-height:84svh; }
  .kick-hero h3 { font-size:clamp(5.2rem,23vw,8rem); line-height:.78; }
  .kick-intro { grid-template-columns:1fr; gap:52px; padding:78px 20px; }
  .kick-intro h4 { font-size:clamp(4.2rem,18vw,6.2rem); line-height:.84; }
  .kick-logo { grid-template-columns:1fr; min-height:auto; }
  .kick-logo figure { min-height:55svh; padding:70px 24px; }
  .kick-logo > div { min-height:340px; }
  .kick-flavours { grid-template-columns:1fr 1fr; padding:78px 20px; }
  .kick-flavours__heading { grid-column:1/-1; }
  .kick-flavours__heading h4 { font-size:clamp(4rem,17vw,6rem); }
  .kick-can { min-height:48svh; padding:18px 4px; }
  .kick-packaging { grid-template-columns:1fr 1fr; min-height:auto; }
  .kick-packaging__stack { min-height:58svh; }
  .kick-packaging__type { min-height:58svh; }
  .kick-packaging__box { grid-column:1/-1; aspect-ratio:4/3; }
  .kick-detail { grid-template-columns:1fr .65fr; min-height:70svh; padding:70px 20px; }
  .kick-detail h4 { font-size:clamp(3rem,13vw,4.8rem); }
  .kick-closing { min-height:82svh; }
  .kick-closing h4 { font-size:clamp(5.5rem,25vw,8rem); }

  .signe-hero { min-height:86svh; }
  .signe-hero figure { inset:16% 6% 12% 10%; box-shadow:-14px 14px 0 var(--pink); }
  .signe-hero__meta { top:24px; flex-direction:column; gap:7px; font-size:.58rem; }
  .signe-hero h3 { bottom:28px; font-size:clamp(5rem,22vw,7.4rem); line-height:.76; }
  .signe-intro { grid-template-columns:1fr; gap:48px; padding:78px 20px; }
  .signe-intro > div { font-size:clamp(3.8rem,17vw,5.5rem); line-height:.8; }
  .signe-intro p { font-size:1.15rem; }
  .signe-editorial { grid-template-columns:repeat(6,1fr); min-height:auto; padding:90px 20px; }
  .signe-editorial__cover { grid-column:1/6; }
  .signe-editorial__credits { grid-column:2/7; margin-top:-6%!important; }
  .signe-editorial figure { box-shadow:10px 10px 0 var(--pink); }
  .signe-role { padding:78px 20px; }
  .signe-role > div { grid-template-columns:1fr; }
  .signe-role > div span { font-size:clamp(3.6rem,16vw,5.4rem); }
  .signe-launch { grid-template-columns:repeat(6,1fr); padding:78px 20px; }
  .signe-launch__heading { grid-column:1/7; display:block; }
  .signe-launch__heading h4 { margin-top:36px; font-size:clamp(4rem,17vw,6rem); }
  .signe-launch__presentation { grid-column:1/7; }
  .signe-launch__audience { grid-column:2/7; margin-top:-8%!important; }
  .signe-launch > p { grid-column:1/6; }
  .signe-closing { grid-template-columns:1fr; min-height:auto; }
  .signe-closing figure { min-height:58svh; margin:28px!important; box-shadow:12px 12px 0 var(--yellow); }
  .signe-closing > div { min-height:58svh; }
  .signe-closing h4 { font-size:55vw; }

  .polarity-cover { min-height: 88svh; grid-template-columns: 58% 42%; }
  .polarity-cover__image--ice { margin-left:-12%; clip-path:polygon(20% 0,100% 0,100% 100%,0 100%); }
  .polarity-cover__image--desert img { object-position: 58% center; }
  .polarity-cover__image--ice img { object-position: 42% center; }
  .polarity-cover__meta { top: 24px; right: 20px; left: 20px; font-size: .62rem; }
  .polarity-cover__title { right: 18px; bottom: 28px; left: 18px; }
  .polarity-cover__title h3 { font-size: clamp(4rem, 22vw, 6.2rem); line-height: .78; }
  .polarity-cover__title p { margin-top: 18px; font-size: .78rem; }
  .polarity-intro { grid-template-columns: 1fr; gap: 30px; padding: 76px 20px 86px; }
  .polarity-intro h4 { font-size: clamp(3.4rem, 17vw, 5.5rem); }
  .polarity-intro__copy p { font-size: 1rem; }
  .polarity-chapter { padding: 76px 20px 88px; }
  .polarity-chapter__header { grid-template-columns: 1fr; margin-bottom: 48px; }
  .polarity-chapter__header h4 { font-size: clamp(6.5rem, 31vw, 9rem); }
  .polarity-chapter__header > p:last-child { margin-top: 24px; }
  .polarity-desert-grid { grid-template-columns: repeat(6, minmax(0, 1fr)); gap: 12px; }
  .polarity-frame--desert-wide { grid-column: 1 / 7; }
  .polarity-frame--desert-tall { grid-column: 3 / 7; grid-row: 2; margin-top: -28px; }
  .polarity-type-card { grid-column: 1 / 4; grid-row: 2; align-self: end; flex-direction: column; margin: 0 0 18px; padding: 17px; }
  .polarity-palette { margin: 72px 0; }
  .polarity-palette__heading strong { display: none; }
  .polarity-palette__scale { min-height: 112px; }
  .polarity-palette__scale > span { padding: 8px 5px; }
  .polarity-palette__scale small { font-size: .5rem; writing-mode: vertical-rl; transform: rotate(180deg); }
  .polarity-product { grid-template-columns: 1fr; }
  .polarity-frame--product-main { width: 83%; }
  .polarity-product__details { width: 72%; margin: -92px 0 0 auto; position: relative; z-index: 1; }
  .polarity-transition { min-height: 78svh; }
  .polarity-transition__type { width: calc(100% - 36px); padding: 24px 16px; }
  .polarity-transition__type p { font-size: clamp(2.2rem, 12vw, 4rem); }
  .polarity-transition__type strong { font-size: .68rem; }
  .polarity-transition__side > span { bottom: 16px; left: 16px; font-size: .6rem; }
  .polarity-transition__side--cold > span { right: 16px; left: auto; }
  .polarity-ice-grid { grid-template-columns: repeat(6, minmax(0, 1fr)); gap: 12px; }
  .polarity-frame--ice-portrait { grid-column: 1 / 4; grid-row: 1 / 3; height: 100%; }
  .polarity-frame--ice-still { grid-column: 4 / 7; grid-row: 1; aspect-ratio: 3 / 4; }
  .polarity-frame--ice-still img { object-position: 55% center; }
  .polarity-frame--ice-glasses { grid-column: 4 / 7; grid-row: 2; aspect-ratio: 3 / 4; box-shadow: -10px 10px 0 #dbeaf1; }
  .polarity-ice-details { grid-template-columns: .62fr 1.38fr; }
  .polarity-ice-details__type { padding: 16px 10px; font-size: .55rem; }
  .polarity-frame--ice-hat { aspect-ratio: 4 / 5; }
  .polarity-frame--ice-hat img { object-position: 58% center; }
  .polarity-detail--glass { grid-column: 2; width: 64%; margin: -76px 0 0 auto; position: relative; z-index: 1; }
  .polarity-constant { grid-template-columns: .8fr 1.25fr .8fr; min-height: 62svh; }
  .polarity-constant__black { padding: 18px 10px; }
  .polarity-constant__black strong { font-size: clamp(2.1rem, 10vw, 3.3rem); }
  .polarity-constant__black p { font-size: .58rem; }
  .polarity-closing { min-height: 82svh; }
  .polarity-closing__copy { padding: 28px 20px; }
  .polarity-closing__copy h4 { font-size: clamp(3.6rem, 16vw, 5.4rem); }
  .signe-roles { min-height: 470px; }
  .signe-roles__grid { grid-template-columns: 1fr; margin-top: 62px; }
  .signe-roles__grid span { font-size: clamp(2.7rem, 13vw, 4.5rem); }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: .01ms !important; transition-duration: .01ms !important; }
}
